Making sure your website content is in order is important not only for SEO purposes but also for helping convert visitors on your website into leads or sales. In our Ultimate Website Planning Guide chapter on Content is King we talk about the importance of planning and creating quality content. To help you get your […]
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New Release: The Complete Guide to Website Planning
Building a website has become an easy thing to do, or so we are led to believe. In truth, it has, there are tools, content management systems, themes and guides everywhere that allow us to produce websites and content faster and with better quality that ever before. Not all websites turn out to be the […]
Continue readingMore TagAre you making the mistake most people make with their website goals?
When I did the goal setting video I didn’t realise that there was a bigger need in setting goals for websites. Here are some tips to help you do it right.
Continue readingMore TagSetting Clear and Useful Goals for your Website
Getting the ideal end result from a website development means beginning with the end in mind. Setting a set of goals that make sense for your business is super important
Continue readingMore TagWriting a better website scope
I have noticed that, despite the advances in use of the web and how many people use the internet every day for both personal and business use, preparing a workable and practical website scope to build a new site or to fix an existing one is something missing in most skill sets. That’s understandable, but […]
Continue readingMore TagHow much does a website cost?
How much does a website cost? It’s a question we get asked all the time and one which we explore in this video. We talk about getting you to think beyond just the basic cost of a website, and thinking about what your website’s goals are, building a site to meet those goals, and breaking […]
Continue readingMore TagSmall tweaks win over major website redesigns
Skip the major redesign and use small tweaks to win. Were you about to start on a brand new web design for your business or do you regularly sit back thinking you need to find the money to completely redo what you had built a few years ago? Have you been convincing your boss or […]
Continue readingMore TagDoes your content even matter?
One of the key discussion points when scoping and building a new responsive web site that is very important to the overall design process is related to content, and how it should change for each version of the site. In typical content discussions regarding desktop / mobile variations is how much the content needs to […]
Continue readingMore TagChoosing a mobile solution
Choosing a solution for optimising your website for mobile is difficult. It’s even more difficult now that traffic is not only split between desktop and mobile, but many other devices and screen sizes. At Ireckon, we prefer responsive web design as the best way to provide an optimised website not only for mobile, but the […]
Continue readingMore TagCelebrating the Sydney Harbour Bridge’s 80th Birthday with infographics!
As content marketing becomes more and more essential in website promotion, we all need to adapt our approach to promoting content. One of the bigger tools in a content marketer’s toolbox right now, is the infographic. Infographics, when done well, are easy to share, visually appealing, and can easily convey a high volume of information […]
Continue readingMore TagText effects with CSS text-shadow
Text effects are a great way to enhance your web designs, and with just one CSS property you can replicate effects that were only possible before by using images of text. Text-shadow is supported in all major browsers except IE, and along with RGBa colours, allows us to replicate some popular effects. Text-shadow is easy […]
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