Stead Bros is a Brisbane based national stamp manufacturer that came to Ireckon with a unique challenge. They already had several online properties, their own and in conjunction with other providers, however none adequately catered for the uniqueness of their product.
The biggest challenge in a self-designed stamp online is fitting the entire process neatly into a traditional shopping catalogue and cart experience as well as the WYSIWIG editor and it’s limitations.
Craig from Stead Bros wanted to improve the user experience and make the editor reflective of the actual size of the stamp you were ordering and to be smart enough to adjust font sizes and other components as you designed the stamp, in your browser window.
We knew there was no point diving deep into the project and spending a lot of their money without resolving the most important part and so we engaged in a prototype development for the editor to complete a proof of concept.
With this successfully done we then undertook the development of the White Label site for Stead Bros, so their wholesale customers could use custom sites to sell rubber stamps directly using these sites and for Stead Bros to get orders that were correct and easy to make.
Ireckon developed the entire project using Symfony 2 and customised several available modules to build a unique and carefully designed shopping / purchase process that gave Stead Bros complete control on the process and helped their customers generate sales easily.