July 2008
Typos - do they matter?
Posted by: Narelle on 18 Jul 2008 @ 11:23 am Category: Marketing
Most things don’t annoy me. I’m a pretty laid back character…most of the time. But, if there is one thing I am pedantic about, and that can have the tendency to annoy me, then typos it is!
Whether you are a business or an individual, if any of your copy has typos in it then it can diminish your credibility and professionalism, and annoy me!
Is there an easy way to avoid typos? I believe there is, and the solution is quite simple. Firstly, use a spell checker! A spell checker is programmed to pick up most spelling errors. Let the computer do the checking for you, it does help.
Secondly, proofread your work. If you don’t have time to do it, get someone else to proofread it for you. It’s actually better if someone else does have a look over it for you as they usually pick up things you haven’t because you have read it too often, and know what it is supposed to say.
Typos can appear anywhere – in emails and letters, in sales material or on websites, on signage, or in blogs!
There’s a man in the US who decided enough was enough after seeing a lot of misspellings on signs around his home city, so set off on a nationwide quest to repair mistakes by any means necessary. I believe he’s still going strong eradicating the world of typos with his marker pens and tape!
Now, I’m not that bad, but I do believe as a business, by putting in that little bit extra effort to ensure work goes out without typos in it, adds to both your professionalism and your credibility.
And if a typo does slip through (as it has happened occasionally on our websites) then just make sure you fix it. In my eyes it makes a difference!




Comment by Scott
21 Jul 2008 @ 7:44 pm
Wow, i proofread this and there were no typos. NICE!