July 2009
Easy Peasy
Posted by: Emily on 1 Jul 2009 @ 12:36 pm Category: Marketing
The most common way to track and measure the effectiveness of a website is by measuring what is known as the ‘conversion rate’. This means, the amount of users who follow through with the action (or actions) that you want them to. In many cases with corporate websites this action is to make an inquiry.It’s commonly thought that an increase in inquiries means your website is successful...
How to Win Links & Influence People
Posted by: Andy on 23 Jun 2009 @ 9:21 am Category: Search Engine Optimisation
Last night I had the pleasure of being a part of a panel at a Networx Marketers Meeting entitled – How to Win Links & Influence People. Also on the panel were Peter Newsome and Matt Burgess. Networx is a fun, relaxed, but professional monthly event aimed at professionals in the marketing and communications industries, with the Brisbane events being coordinated by Iceberg Events.
This was...How can I increase Sales for my Small Business website ?
Posted by: Andy on 16 Jun 2009 @ 5:06 pm Category: Conversion Optimisation
One of the primary aims of your small business website should be to turn visitors into customers. Whether you sell products online, provide information, offer services, or have a traditional bricks and mortar business, your website should work as a tool for you to help promote or sell whatever it is that your business has to offer.Whether you want people to buy online, signup to a...
Tips and Tricks on building a large site
Posted by: David on 3 Jun 2009 @ 9:47 am Category: Web Design
Over the last couple of months, I've been heavily focused on rebuilding one of our Ark content management systems for a major client. From the given design we set out to build a robust website that allows accessible information and gives the client absolute control over their content. Since I’ve been eating and sleeping Ark CMS for a while now, what perfect time to discuss some useful...
ireckon it's Drupal
Posted by: Jamie on 25 May 2009 @ 10:10 am Category: Content Management Systems
My last two posts related to Drupal so I thought I would continue the trend but take a few steps back and firstly explain what Drupal is, some tools and requirements you need to start developing your own Drupal site, and also some of the must have modules to download.
Drupal has been around for years and in my experience with the likes of Mambo, Postnuke and Joomla, I believe Drupal is...


